 Once again the Holiday Season is upon us and the yearly combination of family, friends and frenzy are here. It’s just as exciting online too!
According to Jupiter Research, online retailers saw a staggering 25% increase in holiday sales, totaling over $18.1 billion, in 2005 over the 2004 holiday season.
All estimates for the 2006 holiday season predict a similar rate of growth; and with more than 35% of American households making an online purchase last year, you can anticipate a great winter for your business online this year.
And Jupiter Research isn’t the only one who thinks so…
During the past quarter, online ad revenues are also up 33% over the same quarter last year (IAB/PricewaterhouseCooper); meaning, your competitors have likely already ramped up their online advertising efforts in preparation!
It’s certainly time to get your ecommerce elves working overtime to take complete advantage of this increased shopping activity online. The holidays are also a time many people spend researching future purchases – especially for the gifts they had hoped to get but didn’t.
People also reflect on the jobs they have a break from and think about outside opportunities, like internet or network marketing and other entrepreneurial minded pursuits.
It all adds up to more traffic and more online purchases. We’re happy to be here to support you during this time and our Support Team is on ‘Christmas Red Alert.’
Wrapping up, I’d just like to wish you and yours all the best for this Holiday Season and beyond. However you celebrate, be safe, enjoy and savor those festive meals and family moments.
Season’s Greetings,
 Rob Bell, President & CEO
www.1ShoppingCart.com Corporation
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